How to make easy profit with PPC?

OVERVIEW

We are going to set up PPC campaigns to promote ClickBank products.
And now  I’m shortly going to explain some things that might not everybody

know. If you feel comfortable enough to skip this short overview, nobody is

going to stop you…

PPC

Pay Per Click is an search engine and simple advertising model which is 
used in order to get people visiting your website without organic search engine traffic.

In fact you won’t

have to build backlinks or implant complicated SEO strategies to receive

visitors. It’s time consuming ranking in big search engines like Google or Bing.

PPC is the lazy way, but it’s full of risk. We are going to minimize the risk in this guide. It takes less time than other methods and you can concentrate on your campaigns.

ClickBank

ClickBank.com is a big Affiliate Network used by thousands of peoples over the

world. In fact, it doesn’t matter if you are in China, USA, UK or somewhere else. Signing up is for free.

ClickBank does pay with Checks bi-weekly. It may take some time to receive the check, but they have never failed.

THE WHOLE PROCESS IN OVERVIEW

 

We build a campaign around a ClickBank product and create an easy website, better say Landing Page.

Visitors are clicking on the ads and come to our Site. The traffic is targeted.

Then we have a nice and little Presell. You “warm-up” the visitor, this is going

to improve the conversions significant. It’s really easy, even my little sister can

do it.

The visitor clicks on our Affiliate Link and is directed to the product. There he

reads the sales page and hopefully buys the product. And BOOOMMM, we just made a commission!

This should happen after a clear theme- if we do not get enough sales, we are not profitable. But believe me; with this strategy you can easily be profitable.

Easy as that if you follow my guide. By now, you have understood most of the

things. But now it’s time to go from theory to the hands-on part.

Take a cup of coffee and we see us in 3 minutes. Maybe you just decided to

quit, right? This would be a big failure. I was often thinking about the vendor’s

thoughts: When does he think his customer quits the whole program or plan?

Choose a ClickBank Product

SETTING   UP  THE  ADVERTISING  ACCOUNT

You have probably heard from Google Adwords or Adsense, the major

Advertising Network for online ads. There are some others like MSN Ad Center or Yahoo Advertising as well, but as you might know there is lots of competition with these PPC networks.

Most of the people use Google Adwords and loose

more money overnight than they have ever earned from the internet.

It’s pretty normal to lose money by setting up several campaigns, but it has to

have limits.

Our advertising network is called BidVertiser. Maybe you heard of them before, or even advertised with BidVertiser. They offer targeted traffic for low cost.

BidVertiser is not as big as Google, but it has many advantages.

BidVertiser do not require any initial deposit which makes the $20 free for real!

I suggest funding the account with an additional $10-$20 with PayPal to have more money available to spend per Day.

BidVertiser $20 in Free Clicks

If you visit the website with the Link above you should see a little text:

“Special Offer New advertisers get $20.00 in FREE clicks!”

Click “Sign Up Now” and follow the whole process.

BidVertiser $20 in Free Clicks

So far, so good. At this point you have both accounts, a ClickBank and a

BidVertiser. If you had been struggling with ClickBank and there were no sales or only a few the last time, try to open a new account with ClickBank.

I have often heard that there may be problems with old accounts, whether it’s true or not, do not use your old account (you should have opened a new one at this point). You can sign up as often as you want and there shouldn’t be any problems with multiple accounts. As I heard from a guy in a thread in the

Warrior Forum, there is the possibility that ClickBank banned your account

without your notice.

When you search through Google for keywords discussing Paid Traffic and

ClickBank, you often hear about “Pro” stuff.

Only professional can handle PPC because of the high risk in losing money. Most times it’s not false.

You can lose much money, but you can also win much money. In our case we have a $20 Free Coupon to burn; this is something that takes risk down.

PICKING  A CLICKBANK  PRODUCT TO  PROMOTE

Now we are going to pick a ClickBank product which we use to set up in our

campaign.

Go to the ClickBank Marketplace

We want targeted traffic from BidVertiser. But, as you know, the traffic is cheap

and it’s not often as targeted as you might think… For this case we are going to

choose a product that might be interesting for any visitor who comes to our

site. If we choose “How to train a dog”, it’s better to advertise with Google

Adwords because the quality of the traffic is the best (you can even set up age

range).

I concentrate on the “Money Making” niche and “Business/Investing”. You can

find products for our campaigns in the following categories:

Business/Investing

Computer/Internet

E-business & E-marketing

Employment & Jobs

As you see, these are the biggest categories in ClickBank and the bestselling as

well. But, I forgot to mention: The Health/Losing Weight Niche is also high

profitable.

Health and Fitness

I picked one example to give you a little explanation on important product

information. In most times the headline is also the product name. The Avg

$/sale is the amount of money you will get for a sale. Often vendors are

offering a discount to the visitor when he leaves the site. If someone buys with

a discount, you will get less money.

Future $: This number only applies to recurring billing products (i.e.,

products like memberships and subscriptions that regularly bill customers over

time). This number shows the average amount an affiliate makes on all of the

rebilled sales. Note that this number doesn’t include the original sale amount.

Total $/sale: For one-time purchases, this number is the same as $/sale. For

recurring billing products, it equals the average total of the initial sale plus all

rebills, divided by the number of initial sales. To put it simply, for every new

purchase of this product, this amount is the average you’d make in total over

the life of the new customer. However, this is just an average; this amount is

not guaranteed.

Avg %/sale: This number shows the average commission rate earned for all

sales of a vendor’s products. Since vendors can offer different commission

rates for different types of products, this number may not exactly match the

commission rate you earn on any given sale.

%refd: This is the percentage of sales that were referred by affiliates. This

can give you an indication of how popular a product is with affiliates, and how

competitive it might be to promote it.

Grav: Short for Gravity, this number represents a unique calculation by

ClickBank that takes into account the number of different affiliates who earned

a commission by promoting this product over the past 8 weeks. Since more

recent transactions are given a higher value, this number can give you an idea

of what products are “hot” at the moment, in terms of being promoted by

many affiliates and making a good number of sales. However, high gravity can

also indicate that there will be a lot of competition in promoting this product.

Cat: The Marketplace category and sub-category of the site.

For your choice it’s important to promote a product with an average sale

between $20 and above. I do only use products with gravity between 20 and

more, because it shows you that the sales page does convert and generate

sales. If you choose a product with a gravity of 500, you wouldn’t have a chance

to get good positions with Google Adwords because of the competitions

(unless you pay much money for clicks…).

PRODUCTS  I  PROMOTE

I immolate a good source of money when I reveal my money makers :) But for

this WSO, my first one, I will reveal the secret... I want YOU to make money the easy way! The next time I will probably see more people promoting these

products, but who cares… Be sure: If more than a few people promote these

products, it won’t be profitable anymore (for these products); it may be helpful

for you to search another product similar to the following ones:

Make Money Taking Surveys: http://www.makemoneytakingsurveys.org/

Truth about Abs: http://truthaboutabs.com/

These are my absolute favorite Money Makers (constant)! Maybe you will get

the point, everybody wants to lose weight and everybody wants to earn easy

money taking surveys. Secret, baaaaaaam: The sales pages of these products

are incredible, great, killer! The copywriters from both websites are generating

you sales….

Also take a look at the gravity. Truth about Abs has a gravity of 611, Make

Money Taking Surveys 151, that’s great!

At this point you hopefully got the point where to take a look at. Good selling

and popular products! Pick your product and move on to the next step.

Move on or take a break!

BUILDING  A  LANDING  PAGE

As I have to admit to your thoughts: Landing Pages are helpful in getting more

sales, but very annoying to build… At the beginning I just did direct linking from

the Ad and I was profitable, but with my own Landing Page I made even more

money.

It’s hard to believe, but most people fail WITH or WITHOUT landing pages.

When people notice they should build a

landing page, the first problem is: Where to get it or how to build it? Secondly

landing pages can decrease your conversions or EVEN destroy your campaign.

I’m not good at writing codes because I’m too lazy to learn every strip… It’s

easier for me to search for other solutions, and this is your luck. First of all:

WordPress! I often work with WordPress for Offline clients and as a content

management system.

Here are some Free Landing Page Designs:

http://affiliatemarketer.info/free-landing-page-templates

If you can handle to edit them the right way it’s fine. When you finished your

landing page you have to be confident with the work! If you are not confident

with the site, it won’t work. I worked for around 2 days on my own landing

page and it was worth the time.

WHAT’S THE LANDING PAGE  CONTENT ?

I didn’t make a review of the product; it was more a personal story of mine. I

preselled the visitors in my very own way. You have to be yourself, acting

someone else is not working. I also added three pictures, me and my girlfriend

and another one. This was for the “Make Money Taking Survey” product. I

wanted them to enter their email and click “Enter”. When they read the “real”

sales page, it will sell itself. Think about what might be interesting. There are

many tutorials on landing pages and it’s not easy to finish a great landing page.

Make sure to write a catchy headline and an excited story.

Hosting

To upload the landing page you need a webhoster. If you haven’t got a

possibility to host your site, you can choose a free webhoster. I don’t prefer

them , as you can rely on them. I personally recommend using GoDaddy.

Domain

You have to purchase a domain name if you use a landing page. This is not

expensive. Check GoDaddy or cheapdomainnames.com.

At this chapter you’ve build your landing page and it’s up running hopefully.

SETTING UP THE BIDVERTISER CAMPAIGN

Ok, we are ready to set up our Campaign. Log into your BidVertiser Advertiser

account now and we will see this screen:

If you haven’t funded your Account with some money, you can go to “MANAGE

FUNDS” and add some money via PayPal. It will directly go into your account so

you haven’t got to wait a longer time.

Then you are going to click on “ADS CENTER” and “Add New Ad”

We want to create a Text Ad, right?

When you click “Text Ad” you will get to the page where you have to select

your categories.

As you have decided which product you want to promote in a previous chapter,

you should know which categories you have to choose. If you have taken the

“Make Money Taking Surveys” Product, you can include the “Business”

category, “Computer & Internet > Home Business & Get Paid To Surf/Read...”,

“Education > Colleges & Universities (Because the product might be interesting

for students)”, “Lifestyle & Family (It also targets the “mother” market)”.

When you are ready to go you click on “Done Selecting”.

Keywords are important! Sometimes the Vendor is offering keyword lists that

you can use. I wouldn’t recommend using these lists with Google Adwords

because high numbers of Affiliates are taking exactly the same keywords

(higher CPC).

You can see the Keyword Suggestion Tool on the left hand side of the screen.

When you insert a keyword, you will get some more phrases. If you like a few

of them you can click on “Add” to put them into your Keyword list.

Every time I build my campaigns I use the most popular keyword tool, the

Google Adwords Keyword Tool.

https://adwords.google.com/select/KeywordToolExternal

First you have to select your country and the language. In this example I used

“Money with surveys” to get more keywords.

Google is giving me keyword ideas based on their search engine.

I click on “Add all 20” to get these keywords. Then, on the right hand side you

can download the keywords you added to a text file.

From your editor you can copy all keywords and insert them into the

BidVertiser keyword list. As I mentioned before, the traffic from BidVertiser is

less targeted then the traffic from Google. For this reason I’m not spending too

much time doing keyword research. If you add more keywords to your list, you

will get more traffic. I’m normally adding 50 keywords for one campaign.

Here is another resource to find keywords:

http://freekeywords.wordtracker.com/

When you finished the keyword page, move on to “Geo Targeting”. There you

select the countries where you want your ad to be published. For the “Make

Money Taking Surveys” I added the following countries:

US, Canada, Australia, United Kingdom and South Africa

SET BIDS

Ok, there you go…. You are shocked by the high Average Bid Range? No fear,

they want to get YOUR money. What you are going to do is setting your Bids to

around $0.05-$0.13.

It depends on your category: If you think that the Home Biz category will be

quality traffic for your product, you can pay more per Click. When a campaign

was profitable, I went to $0.2 Maximum Cost per Click.

Please notice: If you set the Maximum Bid to 0.4, the clicks will cost you 0.4.

What I want to say is: BidVertiser is always going to take the money you offer

for a Click. Don’t expect to pay 0.25 for a click if you set the maximum bid to

0.28.

You WILL get traffic to your site, even if you are bidding low prices for a click.

Just try it before you are disappointed that you could have paid less for a click

for the same amount of traffic.

TWIST

I played with BidVertiser and started to test some things. I chose different

products like Maverick Money Makers and Google Sniper.

When setting up the campaign for each product I took EVERY category and

many keywords! My idea was to get CHEAP traffic to my sites; so I set the

maximum Bid cost to the lowest amount possible, $0.05.

I made some calculations on how much visitors I need to be profitable- and the

result is amazing. If I get 300 visitors to a product and I can expect one sale

from each product, I make around $30 from the Affiliate Commission. As the

click price is only $0.05, I have to spend $15 for advertising: Profit: $15! When I

set up 5 profitable campaigns on this method, I can make $75 profit alone from

these little thoughts! I mean, this is much money for little work.

WHAT NOW ?

When your campaign is approved (it normally takes around 1-2 days), it goes

live. You will receive visitors to your site and you can change your maximum

click bids while the ad is live.

Track, Learn and be Profitable! As you have seen in this report, it IS possible to make money this way.